@article{Molet_2003, place={France}, title={Customer Relationship Management. Stanley BROWN}, volume={22}, url={https://rfgi.fr/rfgi/article/view/406}, DOI={10.53102/2003.22.02.406}, number={2}, journal={Revue Française de Gestion Industrielle}, author={Molet, Hugues}, year={2003}, month={juin}, pages={121–124} }